“Frasers Property Thailand” Makes A Strong Move with its New “Smart Integrated Strategy” Expanding Built-to-Suit Industrial Spaces for the Future
02 April 2019
- Frasers Property Thailand makes a strong move with its new “Smart Integrated Strategy” to support business expansion and continues success in order to achieve full-throttle rates of growth.
- Our new approach “Customer Centric Solution” will drive the future-forward trend of developing modern Built-to-Suit industrial spaces that enable us to deliver the valuable experiences for our customers and stakeholders.
- The company highlights its strength in expertise in developing high-quality buildings of international standards and understanding of customer needs by offering comprehensive services and solutions.
- FPT is targeting the expansion of Built-to-Suit service spaces for factories and warehouses not less than 120,000 square meters in the fiscal year 2019 while preparing to announce a major deal closure with large leading corporations and potential businesses underway in the process of finalising.
BANGKOK, 2 APRIL 2019
Frasers Property (Thailand) Public Company Limited or “FPT” (formerly known as TICON) makes a strong move with its new “Smart Integrated Strategy” to support business expansion and continues success in order to achieve full-throttle rates of growth. Pioneering in Logistics Park concept in Thailand, the company has further developed the future-forward “Built-to-Suit” industrial space to create differentiated services from the conventional industrial spaces. The new industrial space will combine industrial, technology, workspace and lifestyle functions that meet the needs of the modern users. Frasers Property Thailand offers comprehensive coverage of services and solutions through its strength and expertise in developing high-quality international standards industrial spaces, coupled with in-depth understanding of customer needs. Our new approach “Customer Centric Solution” will drive the future-forward trend of developing modern Built-to-Suit industrial spaces that enable us to deliver the valuable experiences for our customers and stakeholders. In addition to setting the target of the ‘Built-to-Suit’ service spaces for not less than 120,000 square meters in the fiscal year 2019, the company is preparing to announce major deals closure with the country’s leading conglomerate and several potential customers underway in the pipeline.
Mr. Sopon Racharaksa, President of Frasers Property (Thailand) Public Company Limited, reveals “After the affiliation to Frasers Property Limited Group, we have been conforming to the corporate unifying idea “Experience matters” with the singular goal to deliver valuable experiences for our customers and stakeholders. As the leading provider of integrated real estate platform, Frasers Property Thailand is underlining the “Smart Integrated Strategy” to support business expansion and continue success of the group. The strategy comprises of 1) Collaborative Network - the collaboration between the strong network of Frasers Property Limited Group and our business partners, 2) Product and Service Innovation -offering cutting-edge products and services equipped with advanced innovation which adhere to customer needs as a center, and 3) Experience Creator - aiming to enrich valuable experience among customers, employees and all stakeholders. Furthermore, the company also develop a new approach ‘Customer Centric Solution’ that emphasis on each customer’ needs and specific requirements in order to offer the best services and solutions that enhance operational efficiency and overall satisfaction of our customers.
Frasers Property Thailand will never stop improving our products and services with an aim to deliver the most comprehensive services and solutions that answer to the business and industry trends in the digital age and can serve discerning needs of current and future customers.”
For the Built-to-Suit development expansion strategy, Ms. Sally Teh Chiew Har, VP – Business Development of Frasers Property (Thailand) Public Company Limited adds “The vital key of the Built-to-Suit factory and warehouse development is a deep understanding of customers’ business and work processes. We pride ourselves on the breadth and depth of in-house expertise and capabilities, in bridging customers’ business and operations requirements to the BTS development. Our customer-centric approach and understanding helps in expediting their decision making and cut short the learning curve between real estate space provider and industrialists. With a full range of services covering from consultancy and assessment for customer needs, establishing a long-term development plan, it’s also included growth analysis to support customers’ future business expansion, design and construction of the spaces along with property management. Our customers can be ensured that our participation to develop their factory and warehouse spaces of the future will generate valuable experiences for the users of these buildings.”
“Frasers Property Thailand is confident in the strong pace for the expansion of the industrial property business this year. With our corporate strengths in business management throughout a diverse and integrated platform, we can deliver a comprehensive suite of services to our customers seamlessly. Within the fiscal year 2019, we aim to expand new space over 120,000 square meters. The company currently has existing tenants of Built-to-Suit factories and warehouses covering a space of more than 500,000 square meters, most of which are in the food and beverage business, retail business, E-commerce and logistics such as DHL, Siam Makro, Linfox, Amway, Central Watson, Ford, L’Oréal, Central Family Mart, Daikin and many others. Recently, FPT is in the process of finalising on the Built-to-Suit solutions with several customers from across various industries including logistics, automotive, retail, food and beverage as well as electronics.” Mr. Sopon concludes.
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